beautyofjoseon Revive Eye Serum: Ginseng + Retinal 30ml

The skin around the eyes is the first to reveal what the rest of the face can still hide. This Beauty of Joseon serum starts from a simple observation: when structural proteins decline, collagen and hyaluronic acid follow, and fine lines take hold. The answer lies in two ingredients — a plant extract rooted in Korean tradition, and a form of vitamin A less well known than its cousin but chosen with care — brought together for the first time in this formula.

Texture and actives — The serum combines Panax ginseng root extract, whose saponins have been studied for their role in reducing the appearance of wrinkles, with retinal encapsulated in liposomes at 2% (delivering 0.02% active). This form of vitamin A — distinct from retinol — was selected for its properties, then stabilised within a lipid shell that protects its structure and limits irritation on a skin area as delicate as the eye contour. The formula also includes sodium hyaluronate for hydration, ceramide NP to support the skin barrier, palmitoyl tripeptide-5, and macadamia ternifolia seed oil as an emollient. The whole thing comes together as a lightweight emulsion, dispensed by a pump that delivers a precise dose with every press.

In your routine — After your toner — which preps the skin's surface — one to two pumps is all you need. The serum can be applied around the eyes or across the entire face, depending on where you want to focus. Its texture suits a gentle fingertip application, with no pulling or rubbing on skin that already takes a lot. The 30 ml bottle fits neatly into your skincare routine without adding bulk to your bag.

• Key active: retinal stabilised in liposomes at 2% (0.02% active), chosen for its stability and skin tolerance.
• Panax ginseng root extract as the formula's base, selected for its saponin content and available data on wrinkle improvement.
• Ceramide NP and sodium hyaluronate to support the skin barrier and hydration levels around the eye area.
• 30 ml pump bottle: the dispensing system prevents direct contact with the formula and keeps retinal stable over time.
• Suitable for the eye contour and the full face — one product, two uses.