anua RICE 70 INTENSIVE MOISTURIZING MILK 150ml

A moisturizing milk built on an unexpected foundation: 71% rice bran water. Not a stack of trendy actives, but a formula centered around one core ingredient — understated, steady, and genuinely effective. Every other ingredient on the list is there to support that foundation, without overcomplicating things.

Texture and actives — The base is Oryza Sativa (Rice) Bran Water — the water drawn from rice bran, making up 71% of the formula — combined with a concentrated rice extract at 3,767 ppm. Niacinamide works on radiance and even skin tone; ceramides (NP, AS, AP, NS, EOP) and Phytosphingosine help strengthen the skin barrier; Adenosine, Sodium Hyaluronate, Hydrolyzed Hyaluronic Acid, and Sodium Acetylated Hyaluronate deliver hydration both deep down and at the surface. Ectoin and Allantoin round things out, soothing and protecting the skin. The light, fast-absorbing texture comes partly from Vinyl Dimethicone and Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer — nothing heavy, nothing sticky.

In your routine — Apply after toner, morning and evening. Pour a moderate amount into your palm and gently pat it onto the skin to help it absorb — patting rather than rubbing keeps the skin's protective film intact. It melts in quickly with no tacky residue, making it an easy step before sunscreen in the morning or a mask at night. The 150 ml size fits comfortably on any bathroom shelf without taking over.

• Rice bran water (Oryza Sativa Rice Bran Water) concentration: 71% — the first ingredient in the formula.
• Rice extract (Oryza Sativa Rice Extract) at 3,767 ppm; Oryza Sativa Rice Seed Protein and Hydrolyzed Rice Protein at 3,000 ppb each.
• Five types of ceramides (NP, AS, AP, NS, EOP) to support the skin barrier.
• Measured result in testing: +101.688% increase in natural radiance after 4 weeks of use (brand-supplied test).
• 150 ml size for daily AM and PM use — suitable for all skin types according to supplier data.